Weekly content plan
Connect content topics to customer needs and a clear objective.
How to use
1. Choose a specific audience need. 2. Define topic, format and channel. 3. Match the call to action to the content. 4. Review results after publishing.
Completed example
This is a fictional example, not client data or a pricing recommendation.
Week: Illustrative week Audience: Training managers Objective: Explain how to choose a suitable program Topic: Three questions before requesting training Format: Post with a short checklist Channel: Blog and company page Call to action: Download needs analysis template Owner: Content owner Publication timing: Start of agreed week Measure: Page visits and downloads